The digital wagering platform Novibet has partnered with financial technology firm Citizen to bolster its product lineup, shortly after its debut in the Irish market last year.
Users of Novibet in Ireland can now place bets, including funding and withdrawing, using Citizen’s cardless payment method. This collaboration underscores Novibet’s dedication to delivering a smooth and protected betting environment.
Novibet’s Chief Operating Officer, Lambros Sialmas, stressed the importance of this alliance, stating that it reinforces their offerings as they broaden their footprint in Ireland. The joint effort enables them to provide user-friendly and secure bank-based deposits and withdrawals via Novibet.ie.
Similarly, Citizen’s CEO, James Neville, conveyed his excitement about elevating the customer journey. Citizen’s cardless payment technology allows users to control their finances instantly through the secure setting of their own bank, guaranteeing both ease and confidence.
Neville emphasized the flexibility of Citizen’s PayBlox platform, making it a perfect fit for companies like Novibet that require customized technology solutions. This partnership arrives at an opportune moment, as Novibet continues to develop its product range to satisfy the needs of emerging markets.
This strategic collaboration comes after Novibet’s recent contract extension with Gaming Innovation Group (GiG) last year, further illustrating their commitment to advancement and expansion.
This recent collaboration is a significant development for Novibet, a European gambling firm. They plan to utilize GiG Comply, an advanced marketing tool, to ensure regulatory compliance. GiG Comply acts as a monitor, continuously reviewing all aspects, including website material, hyperlinks, and promotional language. It guarantees that Novibet adheres to the ever-evolving regulations of various geographical areas within the online gaming industry.
Consider it a highly intelligent aide that provides Novibet with immediate insights into their marketing endeavors. It assists them in comprehending effective strategies, areas for improvement, and most crucially, maintaining compliance. A notable advantage is Novibet’s ability to tailor the platform to meet the unique demands of each market they serve. This strategic decision by Novibet demonstrates their commitment to ethical practices and fostering trust with their users.